Zen Rabbit Baking Company Introduces The Gratitude Cookie (TM)
Jun 18th, 2008 by Admin
Zen Rabbit Baking Company Introduces The Gratitude CookieTM
Palm Beach Gardens, FL (June 18, 2008) – The power of gratitude is now available in a delicious and edible form. The Gratitude CookieTM by Zen Rabbit Baking Company is a delicious cross between a butter and a sugar cookie. It also serves a greater purpose by including inspirational sayings in each box of thin, crunchy treats and encouraging eaters to reflect on something they are grateful for each time they reach for another.
Inside the box of one dozen cookies is a card with “Gratuities - Tips on Bringing More Joy to Your Life.” A variety of cards have been printed with different tips - “Focus on a diet of positive and inspirational information” - for example. On the back side of the card is the question “What are you grateful for today?” and space to fill in an answer.
“Most people are familiar with the power of gratitude concept, but in the chaos of everyday life, it’s easy to forget. The Gratitude CookieTM is an easy and delicious reminder to stop and reflect,” says Lori Saitz, Founder and Chief Executive Rabbit.
Cookie eaters can inspire others and share their gratitude stories at GratitudeCookie.com.
“In his book “Thanks: How the New Science of Gratitude Can Make You Happier,” Prof. Robert Emmons says the practice of gratitude can increase happiness levels by about 25%,” explains Saitz. “Our goal with this cookie is to help people focus on being grateful and thereby increase their happiness. Plus, this is a really good cookie!”
The Gratitude Cookie™ is available through GratitudeCookie.com or at select gourmet markets and tea houses nationwide. Wholesale orders can be made by calling 561.889.8195 or via email at orders@ZenRabbitCookies.com.
Made from natural ingredients and without hydrogenated oils or artificial flavors, colors or preservatives, The Gratitude CookieTM began as a family recipe. In 2003, Zen Rabbit Baking Company was established as a woman-owned business to help business people say “thank you” by giving cookie packages to their clients and colleagues. This new retail packaging is for distribution in gourmet and specialty food markets, coffee houses and tea cafes, hotels, resorts and spas. It will also be available online at ZenRabbitCookies.com.
Zen Rabbit believes that having the ability to read and comprehend what you read is certainly something to be grateful for. According to ProLiteracy Worldwide, 93 million adults in the U.S. and 800 million worldwide are functionally illiterate. A portion of company profits go to literacy organizations that work to help improve literacy rates around the world.